Adi Goodrich is a Los Angeles-based Spatial Designer.

Adi Goodrich is an artist and spatial designer who specializes in large-scale set design, site-specific art installation, sculpture and interiors. 

For the last three decades, Adi has studied the rare art of truly looking. Raised in a wood-shop alongside her father, an architectural restorer and antiques dealer, Adi fell in love with materiality and construction and the people who’ve mastered it. 

She studied with the Chicago Imagists at School of the Art Institute of Chicago and La Sorbonne in Paris, and designed window displays for Barney’s and Anthropologie before embarking on a decade long career in set design.

Above all else, Adi believes that good design has the power to tell new stories. Her obsession with color, shape and materiality leads her to build the bright, new worlds she wants to live in. 

Adi lives in Los Angeles and his co-founder of Sing-Sing Studio with her partner, filmmaker, Sean Pecknold. 



Clients & Collaborators

Wine & Eggs

Apple

Lyft

Target

Google

Adidas

Ace Hotel

Bloomberg

Businessweek

Fleet Foxes

TOMS

Good Magazine

Headspace

HP

Mowtown Records

Native Shoes

Paper Magazine

Sagmeister & Walsh

Sony

Instagram

Wieden + Kennedy

Dropbox

Zen Desk

Purdue University

UC Irvine

Lumpen Magazine

Lavazza

John Legend

Marz Brewing

Etc.

Adi is half of Sing-Sing in Los Angeles, California.

When two heads are better than one, Adi Goodrich and Sean Pecknold collaborate on filmmaking, photography, spatial design and various art & design projects.

Contact

Credit

This website was built by Bean.la, Erin Keeffe, and designed by Tatiana Gancedo